TOPPS NATIONAL BASEBALL CARD DAY POP-UP TRUCK

Concept

In August 2019, we partnered with 5WPR and Topps, the official trading card partner of the MLB to celebrate National Baseball Card Day with a pop-up truck activation. We designed a custom wrap of the truck, starring thousands of baseball cards, and parked it in the Old Fulton Plaza near the picturesque Brooklyn Bridge. Exclusive sets of baseball cards and swag items were handed out to hundreds of excited families, bringing together new and lifelong baseball fans to celebrate America’s favorite pastime. 

Our Role

We custom-designed and wrapped the truck with 10,000 Topps baseball cards for an eye-catching and fun display. We also led all onsite production, including fabrication, construction, staffing, safety logistics, and brand ambassadors. Our team also provided venue options and secured all the necessary permits.

CUSTOM FABRICATION

Our 15,000 square foot fabrication shop in Englewood, New Jersey expertly brings our client’s visions to reality.

PRODUCTION

We take event concepts to execution by strategically planning, organizing and executing on all event components.

VENUE SELECTION + ACQUISITION

From large-scale outdoor activations to indoor lighting and everything in between, we’re a one-stop shop for all production needs.

LOGISTICS

We make sure that our ideas not only fly- they land safely. The best activation is one that’s logistically possible.