Nike Victory Park - NY vs NY

Concept

IDEKO set the “court” for the Victory Park Championship at Wollman Rink in Central Park, building a custom Nike branded basketball court for the grand finale of Nike’s NY vs. NY. The tournament spotlighted the city’s top young basketball talent, with each team bringing local neighborhood pride. From tip-off to the final buzzer, the game reflected New York City’s lasting influence on basketball. IDEKO delivered permitting, venue management, site build, scenic fabrication and installation, and managing power, lighting, audio, and video to ensure the championship ran flawlessly from start to finish.

Foot Locker The Clinic Newsstand displaying footwear, apparel, merchandise, snacks, and pricing signs outdoors
Photograph of a basketball player dunking at a nighttime outdoor NYC summer basketball tournament, displayed on a construction fence.
Outdoor basketball event with players in pink jerseys, basketballs in a rack, and a Welcome to Dier sign
Players and children practice basketball on an outdoor court at New York City’s Summer Series event, with bleachers, scoreboard, stage lights, trees, and skyscrapers behind them.