TSA Bloom

The Concept

In an overnight build, our team installed “Bloom” in Times Square, a beautiful piece presented by Habitat Workshop, the Museum of Arts and Design, and the Times Square Arts. This piece won the 14th Annual Times Square Love and Design Competition and was displayed during the early winter months in New York City. 

This stunning art installation was designed not only to be beautiful from underneath but also to display hearts to anyone looking down from the buildings above. ⁠On Valentine’s Day 2022, the romantic piece became the centerpiece for hundreds of weddings, vow renewals, and proposals.

Our Role

IDEKO fully fabricated and maintained the piece for the full duration of its residency.