Urban Outfitters - UO Club Holiday: Nike Bounce House
Concept
IDEKO brought UO Club Holiday to SoHo with the Nike Bounce House, a bold NYC pop-up timed for peak holiday shopping. Inspired by the scale, color, and energy of Nike’s Swoosh Series Puffer Collection, IDEKO custom-fabricated a playful pink, puffer-inspired bounce house, complemented by ice sculpture product displays showcasing the collection. Our team led full production and execution, from permitting and fabrication to staffing and on-site coordination, delivering a standout activation that cut through the holiday noise and reinforced Urban Outfitters’ position at the intersection of fashion, culture, and experiential retail.