Zedd in the PArk
Concept
IDEKO brought Zedd In The Park to life across Randall’s Island with a large-scale print and signage program built for both impact and functionality for Live Nation. Our team produced nearly 600 signs totaling approximately 10,000 square feet of printing, supporting everything from branded moments and photo opportunities, to critical guest wayfinding.
Every piece was produced with a focus on color accuracy, print quality, durability, and consistency at scale, ensuring the festival’s visual identity carried through every touchpoint. From major graphics to directional signage, the program balanced high-impact branding with the practical needs of a large-scale live event. The result was a cohesive environment supporting a festival lineup featuring Zedd, Porter Robinson, Madeon, and more.